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Digital asset management Streaming provides a vital tool for digital asset management systems. These are the systems used for the management of multimedia content for the workgroup or enterprise. Traditionally video content has been distributed by U-matic or VHS tape, or more recently, the DVD. Using streaming, video content can be viewed with a desktop computer without the need for a VCR and video monitor. This enables access to video content by anyone with a network connection. Although the full advantages will be most evident in media businesses, corporate-wide access to video can be useful to many other businesses. Content could be television news clips with relevance for the corporation, the archive of television commercials for the company s products, or past corporate addresses. Digital asset management provides the tools to search for relevant content, browse the streaming proxies, and order broadcast resolution copies as required. Many businesses have libraries of video material, and not just broadcasters. Advertising agencies and large corporations both can have extensive archives of commercials and training material. As you build up a library of video clips, gradually a problem becomes evident. How do you find the clip you want? With text documents, you can search for a string of characters to locate relevant Applications for streaming media 319 position in presentation emboldened Agenda Streaming video PowerPoint slides navigation Figure 16.5 Microsoft Producer output on a web browser. Screen shot reprinted by permission from Microsoft Corporation.

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